Have you ever been offered discounts or coupons to leave a positive review on Amazon? Customer reviews have always been crucial to the online reputation of a company. As the e-commerce and internet expand, most consumers won’t even consider spending a few bucks on the brand they can’t find reviews on. Based on Nielsen’s Global Trust in Advertising survey, 84% of consumers stated that they only trust recommendations from family and friends above anything else.
Positive online customer reviews can help your company stand apart in the competition. But, knowing which review sites matters truly depends on the type of industry you are in.
Here is a list of most popular consumer review websites-
1. Google
Google My Business is a free tool for brands to manage their online presence across Google, with the inclusion of Search and Maps. The customer reviews show up in search and are popularly known to bolster SEO. Thus, they are crucial to the credibility of all brands.
2. Facebook
Facebook is a social networking platform where, apart from keeping in touch with friends and family, consumers can also post reviews on several products. As a matter of fact, Facebook is gaining momentum towards being one of the most popular business review sites. Several brands can create business profiles that users can follow and also leave reviews based on their experience with the company.
3. Amazon
Amazon is the popular go-to-business review site for e-commerce products. In fact, it was one of the first online stores to allow consumers to post reviews of products in 1995. Those shiny gold stars and positive customer reviews set it apart from other review sites. Each product of different brands is rated on a five-star rating scale that is broken down by a percentage of reviews per star.
4. TopAssignmentReviews
In the recent era, when numerous academic writing services are mushrooming online, choosing an authentic one has become quite a maze. If you are in two minds of which site to choose to buy assignments from, it is always wise to go through the reviews of TopAssignmentReviews.com. The site has a remarkable algorithm that ensures scams, frauds, and fake reviews are discarded at the very first go.
5. Yelp
Having an average monthly US traffic of 40.47 million and a ranking of 52, Yelp is an outstanding review site where users can publish reviews about local businesses. This site has become a name synonymous with business reviews, as the site has over 102 million reviews and still counting. As the world’s largest website for online customer reviews expands, it might be time for all small companies to start caring about what consumers are saying online. More specifically, about their Yelp reviews.
6. Angie’s List
Geared towards US-based service businesses, Angie’s List is a ‘higher-end’ review site as users have to pay for membership. But you get what you pay for. The reviews, given on an A-D scale, are typically well written. These reviews are not anonymous, which helps cutt down on misrepresentative or fraud reviews.
7. Assignment.reviews
Assignment.reviews is an excessively fast-growing writing service review site. It is community-driven consumer review platform based in Australia. They have expanded out of Australia into 19 countries, including the US. The platform for student helps companies from all over the world proactively gather customer reviews. It is for customers who write both product and companies reviews, keeping it third-party verified.
8. TripAdvisor
TripAdvisor is an exemplary travel website company where users can leave business reviews of places they’ve visited. Users on the website can also book rooms, find flights, discover what to do, and reserve tables at participating restaurants. TripAdvisor even operates websites internationally in over 25 countries.
9. Better Business Bureau
The primary objective of the Better Business Bureau is to help people find and recommend businesses, charities, and brands they can trust on, with their eyes closed. It also aims to protect consumers from fraudulent business or scammers. Company profiles on BBB consist of a short company bio and history of complaints made about the brand.
10. Foursquare
Foursquare is a well-recognised online directory where consumers share the things they fell in love with their favourite businesses. It is a local search and discovery service mobile app. This brilliant app helps users explore new places/businesses through other Foursquare business reviews. The users can also inform their friends regarding their whereabouts and vice versa.
It is always a great idea to look for credible reviews before making a sound purchasing decision. When it comes to comparison between alternates and substitutes, we recommend you visit the most relevant customer review sites to make sure you spend money for maximum value.
Author Bio: Keira is an experienced business analysist and website reviewer. She is working on behalf of the platform Essaycritics.com. She is a contributor of Businessmag. Also, She is a passionate travel blogger and business consultant, coming all the way from Sydney, Australia.